The Kooks released their seventh studio album ‘Never/Know’.
The 11-track offering, self-produced by frontman Luke Pritchard*, was born out of a mission to reconnect with The Kooks’ original creative drive. Speaking about the album’s impetus, Pritchard said “It’s not about going back to the first album’s sound, but to the roots of our influences and asking, ‘What is the identity of this band?’
“The whole thing was to just forget that the past had happened,” he says. But to truly move forward, they had to reflect: “What kind of music do we want to make, and how do we make it feel natural?”
The band celebrated the album’s release by treating fans to a new music video for single, ‘If They Could Only Know’. On the heartfelt track, Pritchard reflects upon connection across generations. He said “My Gran loved my wife, but she only met her when we’d been going out for a few months, and then she died. My dad also died when I was a kid. I just wish both of them could see me happy. Essentially, it’s as simple as that really.
He added, “And I love the line about my Granny’s cooking… because it was bloody awful.”
Full tracklist for Never/Know
1. Never Know
2. Sunny Baby
3. All Over The World
4. If They Could Only Know
5. China Town
6. Compass Will Fracture
7. Tough At The Top
8. Arrow Through Me
9. Echo Chamber
10. Let You Go
11. Talk About It
Purchase the album HERE.