THE DEVIL WEARS PRADA have released their brand-new single and video, ‘So Low’. The track is taken from the band’s recently announced ninth studio album, ‘Flowers’, due out November 14, 2025, via Solid State Records.
The video is comprised of clips captured during the band’s recent headline tour of Latin America. It’s a montage of footage, some of which was shot on Super8 film and giving the video a specific point of view and an almost “vintage” bird’s eye view.
Regarding the song, Hranica explains, “To me, ‘So Low’ is almost fighting the mundane, when everything feels flat or meaningless. You just want to set it all on fire and blow it up to get a reaction. It’s about chasing that rush, even if it leaves you feeling worse in the end. The song comes from that place of frustration, when you’re desperate to feel alive no matter the cost.”
As for the accompanying visual, he elaborates, “I love that we are able to capture Latin American cityscapes and habitation. It was a long time in the works to head back to places we hadn’t been in a long time, and I think it adds something extra to the aesthetic of ‘So Low.’ Visuals that we’ve never incorporated, different than what’s often seen stateside — all in all, it’s a nod to our loyal listeners across Mexico and South America.”
FLOWERS TRACK LISTING:
That Same Place
Where the Flowers Never Grow
Everybody Knows
So Low
For You
All Out
Ritual
When You’re Gone
The Sky Behind The Rain
The Silence
Eyes
Cure Me
Wave
My Paradise
Pre-order the record – HERE