Mabe Fratti releases ‘Quieras o no‘, the latest single from her highly anticipated new album Sentir Que No Sabes due out this Friday June 28th via Unheard Of Hope. The Guatamala-native, Mexico City-based artist is confirmed to perform at a number of UK and European festivals this year, including Pitchfork Paris and London as well as curating at this year’s Le Guess Who. Fratti also today announces a run on Autumn shows, including UK dates (full routing below). Sentir Que No Sabes has achieved universal acclaim – with recent press support from The Guardian (Album of the Week), Crack, MOJO, Uncut, The Quietus and many more.
‘Quieras o no’is the final track before the album release this Friday. The song title translates as ‘Whether you want it or not’ and features startling and sumptuous use of the vocoder.
The interactive web-based music video for ‘Quieras o no’, designed and built by Theo Ellin Ballew, invites the viewer to get their hands dirty in a mess of apocalyptic moving images. Mabe Fratti sings of “desastre”/”disaster” — whether you want it or not — of a world where, the more you try to hold on, the more you lose control — where understanding itself is violent. The website offers an interactive landscape where this sense of impenetrable disaster runs amok.
Ballew explains the interactive visual: “‘Quieras o no’ moves from one phase to another, like truncated opera, and so does the website: one mode of interaction gives way to another that’s totally different. Peopled with a mixture of original footage by Gerardo del Valle and gifs found on GifCities.org, this online world posits a cyborgian future where the computational and biological intermingle. Here, wherever your cursor moves, indelible marks are made: this is not a clean Jetsons-like future, but a dirty, cyberpunk one that registers your foot- and fingerprints.
The same moving images appear at the same moments in the song, no matter what–so, there are key similarities to all experiences of the website. However, each experience is slightly different: the initial gifs appear in random positions and in random sizes, and all elements are draggable, so viewers can arrange them as they wish, like a pile of triggering family photos. Any experience of the site is valid–as long as you keep your sound on, and try dragging everything. Enjoy, and be in touch with @theo_on_silver with comments, screenshots, etc.”
EXPERIENCE THE INTERACTIVE WEBSITE:
https://mabefratti.world/
Fratti’s new single follow the album’s lead tracks, ‘Enfrente‘, ‘Kravitz‘ and ‘Pantalla azul‘, which earned praise and support from Pitchfork, The New York Times, The Guardian, Crack, The Fader, Loud and Quiet, Resident Advisor, Brooklyn Vegan, Beats Per Minute, Our Culture and more. Sentir Que No Sabes is available for pre-order here.
Photo credit: Andrea Ballesta